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Consumerology

ebook

Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees.


Expand title description text
Publisher: Nicholas Brealey Publishing

OverDrive Read

  • ISBN: 9781857889239
  • Release date: January 24, 2013

EPUB ebook

  • ISBN: 9781857889239
  • File size: 2080 KB
  • Release date: January 24, 2013

Formats

OverDrive Read
EPUB ebook

subjects

Business Nonfiction

Languages

English

Available in paperback for the first time, this new updated and revised second edition of Consumer.ology: the Truth About Consumers and the Psychology of Shopping contains a new introduction and epilogue, in which Philip Graves reveals the myriad tricks and psychological games high street shops play on consumers; the ways in which we are manipulated into buying things we don't want; the ways in which we deceive ourselves; and the cutting edge behavioural science being used to change our habits to even more significant degrees.


Expand title description text
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